Contact Alan to enquire about tailoring and booking a Masterclass for your organisation or association.
Supercharge your Sales
Having consulted for years with award-winning iconic brands and having helped them to grow sales beyond expectations - Alan has now adapted their best practices and consolidated them into this action-focused Masterclass.
Already presented across several industries, Alan will guide you to re-fresh your competitive positioning, your brand dna, your product mix, your people and your route to market. And you will see how to Supercharge your Sales by building on this to drive more footfall or prospects... improve conversion... and increase average spend.
This suits B2C businesses, such as...
Retailers, Hotels, Publicans, Personal Banking, Auctioneers, Medical Professionals, Motor Dealers
And it suits B2B businesses, such as...
Manufacturers, Wholesalers, Distributors, Service Companies, Accountants, Solicitors
Dare to Change
The world is changing at a frenetic pace. The speed, the volume and the complexity of change is increasing exponentially. Change can cause real turmoil and friction.
In this Masterclass, Alan will show you the practical steps in change and adapt them to suit the particular change in your organisation. He will share best practice and examples of change projects that he has led with several global brands, having steered them successfully through inevitable human challenges and resistance to change.
You will leave with a better understanding of the pitfalls in change, the issues of human resistance and practical tools to guide you through your change.
Customer Service drives sales. While that is obvious, we don't all do it. In this economic and fast changing environment, many organisations are struggling to differentiate with product - in the way that they might have done in days gone by. The clever ones however, realise that they can differentiate by ensuring their customers have an amazing experience. So they Customerize their Business!
We all want the same thing... we want customers to buy today... to come back again... and to refer us to a friend. Of course great Customer Satisfaction is the key driver of that. In this Masterclass, Alan will show you how to achieve a culture of consistent great service that will differentiate you for the long term.
Renew your Culture
People are your greatest asset. They are often the biggest cost too. Or maybe you too see people as an investment. Whichever way you look at it, you need them to be customer-focused and highly productive.
In this masterclass, Alan will share best practices from great organisations on how culture shapes their success. He will challenge you to look at your culture through the HR Mix... i.e. your Recruitment, Training, Communications and Welfare. Alan will show how leadership, values and processes pull that all together in a way that engages your people - and maximizes their productivity.
'Culture eats strategy for breakfast'.